1/8/2024 0 Comments Lucid auburn![]() Walter Ludwig, previously head of logistics at Mercedes-Benz Argentina, was appointed as vice president of global logistics.Lucid Motors CEO/CTO Peter Rawlinson credits a number of features and systems for the Air’s impressive range, and it’s not just about sheer battery capacity. Lucid has also recruited two industry veterans to its leadership team this year.Įvelyn Chiang, a former Tesla vice president, was named Lucid's vice president of process transformation, the automaker said. He most recently worked as head of component operations at Stellantis in Auburn Hills, Mich. ![]() ![]() ![]() We have a product, we've augmented our work force, and we're improving our processes to enable this to happen."Īs part of the changes, Lucid announced the appointment of Steven David as senior vice president of operations, which it described as a new role in the company.ĭavid will oversee supply chain, logistics, manufacturing and quality, Lucid said Wednesday. "Although frustrating, this is a phase of our growth as a company that we will power through. Lucid is bringing its logistics operation in-house, adding executives with deep experience, and restructuring its manufacturing operations so that it can scale to meet customer demand and quality expectations for a luxury marque. It has also had unplanned production shutdowns to fix logistics issues, he said.īut the company said it has identified the primary bottlenecks and is implementing solutions. Lucid, which reported first-half production of 1,405 vehicles and deliveries of 1,039, has had to hold back Air inventory to correct quality issues, Rawlinson said. "For example, our ability to feed the parts through the line at the correct time and cadence." "As we attempted to push forward the rate, we found that our logistics constraints prevented us from scaling meaningfully this past quarter," Rawlinson said. While supplier issues were responsible for Lucid's slow manufacturing ramp initially, Rawlinson said, the startup was unable to accelerate production once those shortages eased. Lucid said it ended the quarter with $4.6 billion in cash, cash equivalents and investments, "which is expected to fund the company well into 2023." "And while we have experienced supply chain and logistics challenges along with the entire industry, the limitations of our logistics systems have compounded the challenge," said Rawlinson, who worked under Musk at Tesla a decade ago. "This quarter has proven to be a very challenging period," Rawlinson said after reporting revenue of $97.3 million and an adjusted loss of $414.1 million, which were below the market consensus. Rawlinson said the automaker has over 37,000 reservations for the vehicles. Lucid is currently building the most expensive trims of its Air sedan, which range from $89,050 for the Pure trim, including shipping, to $180,650 for the Grand Touring Performance. Last year, Lucid initially put its 2022 production target at 20,000 vehicles. Its previous estimate was 12,000 to 14,000 vehicles, which it set in February. The assembly problems are such that Lucid again slashed its production forecast for this year, to between 6,000 and 7,000 vehicles. And I believe it's my responsibility as a CEO to be here resolving issues and helping to onboard new executives." Speaking from Lucid's plant near Phoenix, Rawlinson said: "I've been spending the vast majority of my time here, right here on the shop floor. The move is reminiscent of Tesla CEO Elon Musk's claim of sleeping on his company's EV factory floor during a new product launch that Musk called "production hell" in 2017. The electric vehicle startup - which delivered just 679 vehicles in the second quarter - is also struggling with problems of its own making.ĬEO Peter Rawlinson is now spending most of his time troubleshooting at Lucid's Arizona plant rather than at headquarters in California, he said on an earnings call Wednesday. Lucid Motor's manufacturing woes go beyond the widespread parts shortages that have hit the auto industry as a whole.
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